Three SG Brands Partners Star in Fortnum's Beauty Advent Calendar 2026
We're delighted to share the brilliant news that three of the brands we work with have been chosen for the Fortnum & Mason Beauty Advent Calendar 2026, one of the most anticipated beauty launches of the festive season and an excellent marketing and visibility opportunity for those involved.
Fortnum's calendar is famous for its curation. Every year the Piccadilly team selects a small group of the finest names in skincare, fragrance and body care, so a place behind one of its 25 doors is a real mark of quality. Having three of our partners chosen in a single year is a proud moment for them and for us.
Meet our three brands behind the doors:
Benamôr Rosto Miracle Face Cream, 90ml
Benamôr has been caring for skin in Lisbon since 1925, and Rosto Miracle is one of its most loved products. It's a rich, comforting cream that has earned a devoted following, and this year a full 90ml jar is inside the calendar.
Jean Charles Brosseau Nymphéa Eau de Parfum, 50ml
From the Parisian house of Jean Charles Brosseau, Nymphéa is a graceful, luminous fragrance that captures the elegance the maison is known for. A full 50ml bottle is one of the calendar's standout surprises.
Gallivant Abu Dhabi Eau de Parfum, 30ml
Gallivant makes perfumes inspired by the world's great cities, and Abu Dhabi is a warm, golden scent that brings the spirit of travel to every spray. It's a perfect fit for a calendar all about discovery.
About the calendar
25 products: 24 full size and 1 travel size
Worth over £1,225, priced at £275
Fully recyclable
Available for delivery from 13 October 2026, at fortnumandmason.com and in store
Why this matters:
At SG Brands, we build strong, lasting homes for exceptional brands in the UK's most prestigious retail spaces. Placements like this don't happen by chance. They come from careful brand positioning, close relationships with leading retailers, and knowing how to present a product so it earns its place alongside the very best.
Seeing Benamôr, Jean Charles Brosseau and Gallivant chosen by Fortnum & Mason in the same year shows what our partners can achieve with the right support behind them and promises to deliver great impact for them. We couldn't be prouder.
